CHIPS, REINVENTED.
These are not just lighter chips — they’re a real breakthrough in snacking.
With up to 70% less fat, vegetable-enriched recipes, surprising colours and a light, crispy texture, this range delivers two flavours, letting consumers enjoy their favourite chips in a smarter, more modern way.
Ingredients: rice flour 66%, potato starch, chili and lime flavoured coating 7% (salt, glucose syrup, sugar, paprika, garlic powder, onion powder, acidity regulators: calcium phosphates, citric acid; maltodextrin, tomato powder, cayenne pepper 5%, flavouring, cumin, black pepper, lime juice powder [2.5%], spices, colour: paprika extract, capsanthin; antioxidant: ascorbic acid), rapeseed oil, dried beetroot powder 3%, salt, colour: paprika extract. May contain sulphur dioxide.
Product features:
gluten free
air-popped / not fried
70% less fat*
3% beetroot
* Compared to the average fat content of traditional fried potato chips in the same snack category. Fat per 25 g serving — rice & vegetable chips with chilli & lime flavour: 2.2 g; traditional fried potato chips: on average 7.5 g.
Packaging: 60 g
| per 100g | per 25 g (1 serving) | |
| Energy | 1637 kJ / 388 kcal | 409 kJ / 97 kcal |
| Fat | 8,8 g | 2,2 g |
| (of which saturated) | 0,9 g | 0,2 g |
| Carbohydrate | 71 g | 18 g |
| (of which sugars) | 4,1 g | 1,0 g |
| Fibre | 1,8 g | 0,5 g |
| Protein | 5,3 g | 1,3 g |
| Salt | 2,5 g | 0,63 g |